Everyone knows the clichés and conventional wisdom about marketing in the modern age—your brand has to tell a story, you have to have offer your audience compelling, relevant content…and so on. The fact that this stuff is pretty much true doesn’t make it one bit easier to pull off. That’s where we come in. We have the experience and expertise to help drill down to the essence of what your audience needs to understand about your company and its offerings. What’s more, we know how to shape that message and deliver it in ways that get through and get results. It’s what we’ve been doing well for more than 30 years—through any number of revolutions, digital and otherwise. All of which goes to show that mastery of the fundamentals, attention to detail, and the willingness to work hard is what really matters—and what has always mattered.
There are names for the services we provide—strategic planning, creative direction, content creation, copywriting, graphic design, print and digital production, and project management. But in the final analysis, our value to our clients lies in the ability to solve problems by seeing the big picture, crafting a strategy that fits it like a glove, and making sure things turn out right from start to finish.
This 144-page catalog of products for professionals in the emergency services industry is also part action/adventure book. We've designed it to hold its audience's interest by interweaving images and stories of these high-tech rescue products in use.
Every marketing effort starts with an idea. Making it a good one and executing it successfully is both art and science, with creativity essential at every step in the process. We get that and we're talking...about the creative.
If you have a marketing project or problem on your mind, we'd love to schedule a meeting where you can lay out any thoughts, questions, or challenges you like, and we respond to them. It’s most definitely not a sales pitch, and there is no charge. It gives you an opportunity to get to know us, see how we work, and walk away with ideas that may well come in handy. At the same time, we get to know you, learn more about what you’re up against…and we both find out if we can make beautiful music together. Interested?
Silverander Communications is a marketing strategy, creative services, and design firm located in Santa Barbara, California. We’ve been delivering innovative and effective solutions for complex marketing communications projects since 1985. We are passionate about the quality of our work, committed to providing outstanding levels of service, and look forward to each project with a spirit of shared adventure. While we have worked with many clients for decades, we bring the same level of dedication to every project we undertake. We are proud of the trust we have earned over the years, and work hard to retain it.